Founded in 2017, Perfect Diary is a Chinese cosmetic brand that steadily topped the 2020 China beauty market sales charts. Perfect Diary started from online and has spread its offline footprints in regions, such as the Southern China, the Central China and the North China. It has implemented offline experience like brand flagship stores and pop-up stores in various cities.

With the rapid expansion of offline stores, the management of offline stores also has some problems. iData has successfully helped Perfect Diary solve the following problems through its experience in retail stores and the advantages of its products.

Models used: iData T1

Application scenarios: Offline store management of Perfect Diary

Scenario I: Customer reception in stores

Before the iData T1, shop assistants usually used their mobile phones to scan barcodes for information, but because of the different performance of each shop assistant's mobile phone, there were often problems such as barcodes not being scanned and slow loading of information, which could cause bad feelings among customers and affect sales.

With its self-developed scanning engine and unique Wi-Fi adaptation, iData T1 is better and more stable than mobile phones in terms of scanning performance and Wi-Fi performance. It can help shop assistants to quickly read the product name, description, inventory and other information, so that customers can understand the details of the product without waiting. They can add the desired product to the shopping cart and finish shopping on iData T1.

In addition, when customers select their favored commodities, they do not have to line up before the cashier desk, because assistants may finish cash register, member application, and member point with iData T1 to make sales simpler.

Scenario II: Mutual communication of assistants

In the store work, assistants may often help get goods or work on regular shifts, which requires their exchange and communication. Exchange by typing in WeChat is too inefficient and information may easily missed.

The iData T1 is equipped with a one-touch PTT public network intercom that allows one-to-one and one-to-many voice communication, just like a walkie-talkie, with a single button press to turn on speech and a loud beep so that the user being called will not miss the message. Regardless of communication between clerks or work arrangement of managers, it becomes more convenient.

Scenario III: Back warehouse and inventory management

Offline stores often become disorganized because more than one person is often replenished and shipped, which makes the search for goods gradually become difficult, greatly reducing efficiency, and sometimes customers are too slow to give up orders, orderly warehouse management is particularly important for store efficiency and sales improvement.

The iData is used to encode the shelf of the rear silo, and detail it in each layer of the shelf, thus associating the shelf with commodity information. By doing this, when the commodity barcode is scanned, its position on the shelf will be displayed, thus facilitating assistants to find the commodity soon.

The management of the back warehouse is not only reflected in the shelf management, for the inventory can also be set for early warning, when an item is below a certain stock level, iData T1 will alarm to remind the shop staff to replenish the stock, effectively avoiding out of stock.

Customers testify that

"Since I used iData T1, the previously troublesome process, including commodity inquiry, delivery, cashier and card application, may be handled by it. It is very convenient. We use it in a comfortable way and customers' experience is also enhanced.

-- Assistant of Perfect Diary

Equipment recommendation

With its large screen and beautiful appearance, iData T1 can display product information well and is very easy to use, which can be well applied in retail store management.

Targeting at the applications of retail stores, iData also recommends you to use iData i2/i3. As a representative work of iData's compact mobile terminal, iData i2/i3 is compact, not tired, suitable for girls in stores, and rich color scheme can be perfectly integrated into store scenes and enhance store image.

To learn more about the iData i2/i3:

New Arrival | iData i2 Allows You to Start with Appearance and Be Loyal to Strength (hyperlink)

iData i2 | Gadgets with Magic Effects

New Arrival | iData i3 Leads the PDA Industry in the "Small" Era Wave again (hyperlink)

iData is trying hard to help retail stores improve the efficiency. If you want to experience more iData products, you may scan the QR code below to apply for trial.